Despite having hard-to-resist odds, their predictions are somehow challenging even to the professional gamblers.
This market was introduced by William Hill bookie and has gained a lot of fame since then. The main concern here is not only about a certain team winning the match but also the two teams scoring against each other. That is the only way a punter can successfully claim his possible “win” in a bet. The score line of the match does not matter at all as long as both teams score and that at least one of the teams wins the match at the end of the full-time or the half time.
The odds here are normally not that very low and at the same time not that high. The only time the odds go higher is when one of the teams is very unlikely to score but scored anyway at the end of the match.
Many other top bookies adopted it after its introduction. The only ones that do not offer this option to their customers are maybe those that are very hard to get online or the new ones.
In a match like FC Sporting Gijon vs. AC Milan, a “match result and both teams to score” the market can be made available by the bookies. Since in this case AC Milan FC is believed to be superior to the opponent but could still concede goals so easily, a punter can maybe place a bet on the Italian football club to win the match despite conceding some few goals. Remember, there is also a room for a draw in this market. This is basically how this market works.
The goodness with this market is that it can be easily predicted by the gambler who has done his/her research very well.