Soccer is one of the most popular sports in the world, with an estimated 3.5 billion fans across the globe. The excitement of the beautiful game can be enhanced with live betting, with many bookmakers allowing you to place your bets in real-time as the action unfolds on the pitch.
Alongside a wide variety of matches and a huge market of bet types, this option really allows you to tailor your betting experience to suit you. Plus, live betting is available on a vast array of other sports alongside soccer, including horse racing and tennis.
|Best Bookies for Live Betting|
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What is Live Betting?
Live betting is also known as in-play or in-running betting, and it does pretty much exactly what it says on the tin. This exciting betting option allows you to place wagers on a sporting event as it is unfolding in real-time, with Cash Out features letting you get money back or secure winnings before the end of the match.
Operators started offering live betting to customers in the early 2000s, with betting exchanges being at the forefront of this betting revolution. It has since blown up in popularity. The option captured the imagination of bettors, removing the restrictions of pre-match betting, ramping up the excitement, and giving them a greater opportunity to secure winnings. Now virtually every sportsbook site offers this feature and many customers prefer it over more traditional ways of wagering.
The Advantages of Live Betting
Bettors can benefit from live betting by switching up their wagers if events seem to take an unexpected turn. For example, let’s say you are watching a game between Manchester City and Liverpool and you wagered that City would win. If Liverpool is up 2-0 in the first half, you can change your betting strategy before the final whistle blows.
As well as putting you at the heart of the action, live betting also lets bettors take advantage of lengthening and shortening odds. As the game progresses, certain outcomes may seem more or less likely. This means that the bookmaker will change the odds they offer, allowing savvy sports fans to secure potentially higher winnings.
Plus, with Cash Out features across multiple betting sites, you don’t even have to wait until full time to lock in a loss or profit. Get money back on your bet if it looks as though your wager is unlikely to come in or secure a winning if you’re up and don’t want to risk that changing over the remaining playtime.
Advice for the Best Live Betting Soccer Strategy
Of course, there is no such thing as a sure-fire thing in the world of soccer – or any sport, for that matter. That is exactly what the appeal of live betting is, after all. You are not locked into a prediction but can rather adapt and change with the flow of the match, which is why you should only ever place live bets on games you are watching.
There can always be shocks and upsets in the 90th minute which you cannot prepare for, but there are also a number of ways you can give yourself a better chance of backing the right result. With that in mind, here are a number of pieces of advice to help you formulate the best live soccer betting strategy.
This tactic is where you spread your funds across a large range of close to certain outcomes in order to make small gains over time which slowly accumulate. This is a way of playing the odds smartly and conservatively. Although it might not deliver the thrills of high stakes betting, it certainly gives you a big tactical edge over many other bettors and can be a good way for you to become accustomed to live betting if you are new to it.
Get a sense for when odds are over-valued
In terms of getting the most out of your bet, there is no better skill to have than an ability to accurately assess when a bookmaker has over-valued odds. The premise is simple: odds are overvalued when you think the bookmaker’s assessment of the likelihood of an event as reflected by the odds is significantly inaccurate.
When this happens, you can get excellent odds on an event and make potentially make big winnings. Of course, with the ever-changing live odds, these possibilities are more frequent than ever. Therefore, being able to recognise an opportunity and jump on it quickly is the essence of smart betting.
Conducting research into the game itself so you can assess odds and make predictions is, of course, absolutely vital and something we discussed earlier in this article. However, one thing that people often overlook is the need to come up with a plan directly related to how live odds operate.
So, whether you want to spread bet, go for low odds, high odds, keep an eye out for a couple of particular markets for a good selection, bet low or high on certain levels of risk, you should always make a plan and stick to it, unless something unmissable catches your eye. The worst thing you can do here is to let the speed of live bets overwhelm you and leave you betting at random.
Use half time to regroup
If you are betting live, then you should you look to treat half time like you were in the locker room with your favourite team. You need to look at how things have gone so far and assess whether or not your strategy is working to determine the best route forward. Having a plan with regards to this is important. Striking a balance between knowing when to be flexible and not being easily swayed is often a tough balance to find but is one that can make all the difference to the success of your wagers.
Spread betting is, for many people, a great tactical way to get the most out of in-running betting. However, because there are so many options that are constantly changing, it can be overwhelming. Know what you can handle in terms of actually being able to make quality judgements across your bets. If you are betting on so many things that you are going into many of them blind, then you are not spread betting in a sensible way.
Similarly, if you find yourself betting on markets you know very little about, then this can easily result in losses. There’s no set amount where you’ve overstretched the number of markets you can really concentrate on. After all, everyone is different. But always remember that your bets need to be carefully considered, even in bulk.
Consider hedging your bets
This is where you counter-balance potential losses with other bets. One such example here would be to combine a very likely pre-match bet – for example of one team to win – and then another bet in contrary to that wager during the live game.
These options allow for some very versatile betting and really lets you take control of how much you want to risk and adapt with the game. Of course, you offset some potential winnings in doing so, but like spread betting, this is a tactical decision worth considering.
How do Online Bookmakers Cover Live Soccer Betting?
Whenever you are live betting on any sport, it’s important that you watch the game, so you can access all the information you need to place the best wagers. Many bookmakers now offer live streaming features on their site. This allows you to watch the match in the same place you can make your bets, acting as a one-stop-shop for all your live betting needs.
This feature is available at all the big bookmaker names, including the likes of Bet365, Ladbrokes and Paddy Power. Of course, this feature can be harder for some smaller or newer operators to implement on their site. As an alternative, some will instead have live statistics and updating graphics, so their customers can still follow every detail away of the game when they’re away from the TV screen.
If you’re following the action from home – such as if you’re watching the match at friend’s house or down the pub – you can still place your live wagers through mobile betting apps. The majority of the top bookmakers have a mobile offering, which boasts all the same odds markets, features and promotions as their desktop versions.
Plus, betting exchanges like Betfair allow you to further diversify the live betting market. Instead of betting against the bookmaker, you can instead go against your fellow fans and put money on certain outcomes happening or not happening. These can often deliver better value odds as well.
Finally, as part of your live soccer betting strategy, make sure you never neglect the Cash Out feature. This is an invaluable tool to tactical bettors, as it allows you to capitalise on a bet if it seems as though it may lose before the end of the game. For example, if your team is currently up and you have bet on them winning but their defence is looking weaker, you can choose to Cash Out. This allows you to get some money back on your bet if it loses.
The Best Bookmakers for Live Betting
|Best Bookies for Live Betting|
There are plenty of fantastic bookmaker sites offering live betting odds and features. One of the best out there is sports betting juggernaut Bet365. They boast exceptional live streaming capabilities, allowing you to follow the action straight on their site. Alternatively, if you're on the go and don't want to miss a second of the action, their mobile app will have you covered.
Another excellent choice is Betfair. They helped kick off the world-wide trend for live betting, being one of the first bookmakers to offer this option. It's fair to say then that they have this market covered extremely well, with highly competitive odds and huge potential profits available from their Betting Exchange. Plus, with their Cash Out feature, you can minimise losses and play tactically to ensure you walk away happy.
Finally, Unibet gives you so much choice when it comes to in-play betting with this bet type available on a vast array of sports. Not only that, but you can wager on a variety of different leagues and events from within those sports as well. That's not to mention their easy-to-use site design, live streaming feature and generous promotions, which sweeten the deal.
Live betting is a great way to put yourself right in the heart of the action during a soccer game. It also allows you greater freedom when it comes to changing your predictions and securing better odds. However, the fast-paced nature means you need a level head, plenty of research and a good strategy to give yourself the best chances of success. With the right time, effort and experience though, this can be one of the most exciting and potentially profitable ways to place your bets.